52.8 F
Oxford

Busted: UM Launches "Mt. Rushmore of Ole Miss Hoops"

The latest marketing stunt from Ole Miss Athletics is a bust: literally.
As basketball fans filed into the Pavilion to watch the Rebels beat Sam Houston State Wednesday night, the UM sports marketing team handed out promotional gifts that are sure to become collectors’ items: busts of former Ole Miss hoops star Stefan Moody in the style of Mount Rushmore.
The sports marketing department came up with the idea over the summer.
“Back in June, we set up a fan vote that listed over 30 of the top Ole Miss [basketball] players in its history,” said Associate Director of Marketing and Fan Experience Paris Buchanan. “We conducted three rounds of voting online where fans could vote and select their favorite players. We then released the overall results later that summer of the four top voted players from the poll.”
The fans selected Moody, Gerald Glass, John Stroud and Marshall Henderson to make up the “Mt. Rushmore of Ole Miss Hoops” collection.
“Before the voting process began, we knew we wanted to create a fan giveaway of the statues and selected four games at which these would be given away,” Buchanan said. “We will also be integrating highlights and special videos of each player throughout the game during the dates we conduct the Mt. Rushmore giveaways. Our hope is that fans will want to collect all four and have their very own Mt. Rushmore of Ole Miss Hoops!”
Mount Rushmore is a widely recognized landmark in America. Choosing to replicate such an iconic piece of history builds upon the rich tradition of the Ole Miss basketball program.
Be sure to pick up your complete set this season. The remaining statues will be given away at games on Jan. 13 (vs. Florida), Jan. 30 (vs. Auburn) and Feb. 13 (vs. Arkansas).


Adam Brown is the sports editor of HottyToddy.com. He can be reached at adam.brown@hottytoddy.com.
For more questions or comments email us at hottytoddynews@gmail.com

Most Popular

Recent Comments

scamasdscamith on News Watch Ole Miss
Frances Phillips on A Bigger, Better Student Union
Grace Hudditon on A Bigger, Better Student Union
Millie Johnston on A Bigger, Better Student Union
Binary options + Bitcoin = $ 1643 per week: https://8000-usd-per-day.blogspot.com.tr?b=46 on Beta Upsilon Chi: A Christian Brotherhood
Jay Mitchell on Reflections: The Square
Terry Wilcox SFCV USA RET on Oxford's Five Guys Announces Opening Date
Stephanie on Throwback Summer
organized religion is mans downfall on VP of Palmer Home Devotes Life to Finding Homes for Children
Paige Williams on Boyer: Best 10 Books of 2018
Keith mansel on Cleveland On Medgar Evans