Sunday, January 29, 2023

Vassallo: Fashion Taken to the Limits

(from left)  Laolu Sanni, Barry Sinclair, and Toyosi Sanni
(from left) Laolu Sanni, Barry Sinclair, and Toyosi Sanni

Three young men from a close-knit family have teamed up to take fashion to a whole new level in Oxford. Sinclair Nkemdiche, Laolu Sanni and Toyosi Sanni are the co-founders of Timeless Generation which was established in 2013.

Their interest in fashion originated in the the trio’s youth which was influenced by various cultures, art, patterns, colors, etc. Basically the principles of the company will be counseling and shopping for unique fashions and styles to “raise the bar” for any occasion. HottyToddy.com crossed paths with the group recently to learn more about their goals.

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HottyToddy.com: This is quite an interesting concept. How has it been received thus far?

Timeless Generation: There has been amazing feedback. It has been an eye opening to most.

HottyToddy.com: What are your immediate goals?

Timeless Generation: To improve the sense of style and to bridge the gap between fashion freedom and expression in Oxford.

HottyToddy.com: You certainly have several beautiful models working with you.

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Timeless Generation: Oxford is a breeding ground for many beautiful women like our cover girls. We want to unlock their inner stylish creativity.

HottyToddy.com: Young ladies at Ole Miss are very fashion minded. How much did this weigh into your decision to launch this venture?

Timeless Generation: Young ladies here in Oxford are definitely fashion savvy. We can provide the necessary tools to help them reach their full fashion potential.

HottyToddy.com: What will be the determining factor if this is going to be considered a success story?

Timeless Generation: The acceptance and involvement of the community along with the willingness to embrace a diverse array of styles and trends.

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HottyToddy.com: What would you estimate the average female student actually spends on her wardrobe during the course of the school year?

Timeless Generation: A rough estimate could vary between $2,000 and $5,000. Our goal is to make sure they receive maximum value for dollars spent.

HottyToddy.com: Tell us about the fashion show you conducted at the Power House this past August.

Timeless Generation: Our fashion show, “The Immortal Vogue”, was the first creative fashion show in Oxford. We featured visuals, a dance performance and Timeless Generation’s original designs from our fall collection.

HottyToddy.com: What are the range of fees you will charge for finding the special dress, skirt, blouse or outfit?

Timeless Generation: Our prices range from $35 per look or $100 (for 4 outfits). There are another set of fees for special events (all negotiable) including pageants; swaps; balls; Homecoming; weddings; and photo shoots.

HottyToddy.com: Fill in this blank….If you wear one of our selections to your next big event, you can expect the following reaction from the attendees.

Timeless Generation: A star stunning reaction.

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HottyToddy.com: Do you have a website?

Timeless Generation: TimelessGeneration.com. Future clients can email us at info@timelessgeneration.com or simply by calling 770-895-2836.

They can also be followed on Instagram: @TimelessGeneration and Twitter: @Tlessgeneration. They also have a website and a Facebook.

HottyToddy.com: Ole Miss coeds are considered the most beautiful in the nation. Is this a fair assessment?

Timeless Generation: Hell Yeah! Damn Right!

The company has an interesting vision: “We fly confidently in the direction of our dreams and strive to live the life we’ve always imagined.”

If these guys are successful, many others will also be realizing their dreams as they are dressed in outfits possibly only imagined previously!


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Steve Vassallo is a HottyToddy.com contributor. Steve writes on Ole Miss athletics, Oxford business, politics and other subjects. He is an Ole Miss grad and former radio announcer for the basketball team. In addition, he is a certified economic and community developer and currently, a highly successful leader in the real estate business with Premier Properties of Oxford.You can contact Steve at sovassallo@gmail.com or call him at (985) 852-7745.

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